{"product_id":"farm-123-rod-campbell-lift-the-flap-board-book","title":"Farm 123 by Rod Campbell - First Numbers Lift-the-Flap Book - Ages 0-3 - Board Book","description":"\u003cp\u003e\u003cstrong\u003eDetails\u003c\/strong\u003e\u003cbr\u003eCondition: BRAND NEW\u003cbr\u003eFormat: Board Book\u003cbr\u003eISBN: 9781509898374\u003cbr\u003ePublisher: Macmillan Children's Books\u003cbr\u003eAge Range: 0-3 years\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOverview\u003c\/strong\u003e\u003cbr\u003eFarm 123 is a chunky, lift-the-flap board book from Rod Campbell, the beloved creator of the preschool classic Dear Zoo. Designed for the very youngest readers, it turns counting practice into an interactive game, inviting toddlers to lift sturdy card flaps and discover a parade of farm animals hiding underneath. Bright, bold artwork and simple, rhythmic text make this the perfect first introduction to numbers, animals, and the fun of hands-on reading.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAbout the Book\u003c\/strong\u003e\u003cbr\u003eFarm 123 takes little ones on a joyful counting journey around the farmyard, from one sleepy cat to ten naughty rabbits. Each sturdy page features a simple number alongside a lift-the-flap surprise, encouraging toddlers to guess which animal is hiding before they peek underneath. The chunky board book format and reinforced card flaps are built to withstand repeated lifting from small, curious hands, making this a durable addition to any early years bookshelf. Rod Campbell's warm, uncluttered illustrations bring each farm animal to life with bold colour and friendly character, while the gently repetitive text supports early language development and number recognition in equal measure. As the creator of Dear Zoo, one of the best-loved lift-the-flap books of all time, Campbell has spent decades refining the art of interactive storytelling for babies and toddlers, and Farm 123 shows that same expertise applied to counting from one to ten. It's an ideal choice for shared reading time, nursery settings, or as a first counting book at home, giving toddlers the chance to build confidence with numbers while enjoying a much-loved farmyard theme. The combination of tactile flaps, simple counting, and familiar animals makes this a book that young children will want to return to again and again.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eInteractive lift-the-flap format builds fine motor skills and curiosity\u003c\/li\u003e\n\u003cli\u003eSimple 1-10 counting sequence supports early numeracy\u003c\/li\u003e\n\u003cli\u003eBold, engaging farm animal illustrations capture toddler attention\u003c\/li\u003e\n\u003cli\u003eSturdy board book construction withstands little hands\u003c\/li\u003e\n\u003cli\u003eFrom the creator of the beloved classic Dear Zoo\u003c\/li\u003e\n\u003cli\u003eMakes a lovely first birthday or new baby gift\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAbout the Author\u003c\/strong\u003e\u003cbr\u003eRod Campbell is one of the most trusted names in early years publishing, celebrated for creating interactive books that have delighted generations of toddlers. He is best known as the creator of Dear Zoo, a lift-the-flap classic that has become a staple of nursery bookshelves worldwide. With over thirty-five years of experience designing books with flaps, textures, and playful surprises, Campbell has a rare gift for combining simple storytelling with hands-on discovery, helping the very youngest readers build early language, counting, and observation skills through play.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love This Board Book\u003c\/strong\u003e\u003cbr\u003eFarm 123 turns early counting into an adventure, combining sturdy flaps, charming farm animals, and simple numbers into one irresistible package. It's a joyful, durable read that toddlers will want to explore again and again.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePlease Note: Cover shown is the current UK edition; ISBN and edition may vary slightly depending on print run.\u003c\/em\u003e\u003c\/p\u003e","brand":"Rod Campbell","offers":[{"title":"Default Title","offer_id":56669811638654,"sku":"SNG21797","price":4.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0642\/4549\/8093\/files\/farm-123-rod-campbell-lift-the-flap-board-book.webp?v=1784416811","url":"https:\/\/www.letsbuybooks.com\/products\/farm-123-rod-campbell-lift-the-flap-board-book","provider":"Lets Buy Books","version":"1.0","type":"link"}