{"product_id":"livewired-david-eagleman-non-fiction-paperback","title":"Livewired: The Inside Story of the Ever-Changing Brain by David Eagleman - Non Fiction - Paperback","description":"\u003cdiv\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003cbr\u003e\nCondition: BRAND NEW\u003cbr\u003e\nFormat: Paperback\u003cbr\u003e\nISBN: 9781838851002\u003cbr\u003e\nPublisher: Canongate Books\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eOverview:\u003c\/strong\u003e\u003cbr\u003e\nLivewired by David Eagleman is a gripping tour of neuroscience that overturns the idea of a fixed, hardwired brain. Drawing on decades of research and discoveries from his own laboratory, Eagleman shows how neural circuitry constantly reconfigures itself in response to experience, injury, and sensory input. From synaesthesia to dreaming to the invention of entirely new senses, this paperback offers an accessible yet rigorous look at the brain's astonishing adaptability, ideal for curious general readers and science enthusiasts alike.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eAbout the Book:\u003c\/strong\u003e\u003cbr\u003e\nLivewired presents a bold new way of understanding the brain: not as static hardware, but as a dynamic, electric, living forest that rewires itself every moment. Eagleman argues that the brain's genius lies not in its individual parts but in its extraordinary capacity to reconfigure connections in response to the demands placed upon it. Across the book, he explores how infant brains build their circuitry from raw sensory experience, how the brain repurposes unused regions after injury or blindness, and how entirely novel senses can be grafted onto our neural machinery using wearable technology developed in his own lab. Readers travel through striking real-world case studies, from soldiers who have lost limbs to people who have learned to \"hear\" colour, illustrating the same underlying principle: the brain optimises itself for whatever data it receives. Eagleman writes with the same blend of rigorous science and vivid storytelling that made his earlier books, including Incognito and Sum, into bestsellers. He unpacks complex ideas about plasticity, critical developmental periods, and the brain's competition for territory in clear, engaging prose, free of unnecessary jargon. The result is a book that reshapes how readers think about memory, learning, and identity. Whether you come to Livewired as a student of neuroscience or simply someone fascinated by how the mind works, this book delivers a compelling journey to the frontier of brain science.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eKey Benefits:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eAccessible, jargon-free explanation of cutting-edge neuroscience\u003c\/li\u003e\n\u003cli\u003eDraws on original research from Eagleman's own laboratory\u003c\/li\u003e\n\u003cli\u003eExplores real-world case studies on brain plasticity and sensory substitution\u003c\/li\u003e\n\u003cli\u003eFrom an internationally bestselling science author\u003c\/li\u003e\n\u003cli\u003eIdeal gift for science lovers, students, and curious minds\u003c\/li\u003e\n\u003cli\u003eCompact paperback format, easy to read and carry\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eAbout the Author:\u003c\/strong\u003e\u003cbr\u003e\nDavid Eagleman is a neuroscientist based in Silicon Valley and an adjunct professor at Stanford University. He is the internationally bestselling author of Incognito, Sum, and The Brain, and has presented popular science documentaries for the BBC and PBS. Eagleman's research focuses on brain plasticity, time perception, and synaesthesia, and he has founded companies developing sensory substitution technology. His engaging, research-driven writing has earned him a global following among readers curious about how the human mind truly works.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy You'll Love This Book:\u003c\/strong\u003e\u003cbr\u003e\nLivewired turns dense neuroscience into a genuinely gripping read, packed with surprising case studies and laboratory discoveries. It's a thought-provoking gift for anyone curious about how their own brain adapts, learns, and rewires itself throughout life.\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePlease Note: Cover design and edition may vary slightly from the image shown; this listing is for the UK paperback edition with ISBN 9781838851002.\u003c\/em\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"David Eagleman","offers":[{"title":"Default Title","offer_id":56702093263230,"sku":"SNG12217","price":7.49,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0642\/4549\/8093\/files\/livewired-david-eagleman-paperback-cover.webp?v=1784422086","url":"https:\/\/www.letsbuybooks.com\/products\/livewired-david-eagleman-non-fiction-paperback","provider":"Lets Buy Books","version":"1.0","type":"link"}