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Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely
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Description:- Format : PaperbackISBN-13 : 9780007256532 In this astounding book, behavioural economist Dan Ariely cuts to the heart of our strange behaviour, demonstrating how irrationality often supplants rational thought and that the reason for this is embedded in the very structure of our minds. Predicatably Irrational brilliantly blends everyday experiences...
Predictably Irrational: The Hidden Forces That Shape Our Decisions by Dan Ariely
Description:-
Format : Paperback
ISBN-13 : 9780007256532