Blue Ocean Shift, The Magnetic Personality 2 Books Collection Set

Condition:BRANDNEW
Format   :PaperBack
 
Description:

Blue Ocean Shift:
Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, how to inspire people’s confidence and seize new growth, guiding you step by step through how to take your organization from a red ocean, crowded with competition, to a blue ocean of uncontested market space. By combining the insights of human psychology with practical market-creating tools and real-world guidance, Kim and Mauborgne deliver the definitive guide to shift yourself, your team, or your organization to new heights of confidence, market creation and growth. They show why non-disruptive creation is as important as disruption in seizing new growth.

The Magnetic Personality:
Why do some people just draw you in?
It’s not luck—it’s a learnable skill. And The Magnetic Personality is your step-by-step guide to mastering it.
Whether you struggle with awkward silences, want to be more persuasive in meetings, or simply wish to leave a lasting impression, this book reveals the habits and techniques of naturally magnetic people—and how you can apply them, too.
proven strategies that help you build real, lasting connections.