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Titles in This Set:
Key Person of Influence
Data Means Business
Details:
Condition: Brand New
Format: Paperback
ISBN: 9789124213954
Publisher: Rethink Press
Age Range: Adult (Business Readers)
Overview
This two-book paperback set brings together two of Daniel Priestley's most practical business titles: Key Person of Influence and Data Means Business. Together they offer a powerful combination of personal brand strategy and data-driven decision-making, giving entrepreneurs, founders and business leaders the tools to stand out in a crowded market and use their company's data to fuel sustainable growth. Both books are brand new, unread paperback copies, dispatched together as a matched set — an ideal gift or personal library addition for anyone serious about scaling a modern business.
About the Books
Key Person of Influence explains why certain individuals in every industry become the go-to name people talk about, trust and pay a premium to work with. Rather than putting this down to luck or decades of grinding, Priestley lays out a five-step method — pitch, publish, product, profile and partnership — for fast-tracking your way into the inner circle of your field. It's a favourite among consultants, coaches, founders and freelancers who want to raise their profile and their prices.
Data Means Business tackles a different but equally pressing challenge: how to embed a genuinely data-guided culture inside a modern organisation. Rather than drowning leaders in technical jargon, the book sets out a clear, practical framework for building the mindset, habits and systems needed to extract real value from data and scale operations quickly. It's aimed squarely at business leaders who know data matters but aren't sure how to turn it into an everyday advantage, offering pragmatic advice rather than abstract theory.
Read together, the two books complement each other: one focuses on how you and your brand are perceived externally, the other on how your business grows internally using data it already has.
About the Author
Daniel Priestley is an entrepreneur, speaker and author who has built and sold businesses across Australia, Singapore and the UK. He is the co-founder of Dent Global, a leading business accelerator for entrepreneurs and leaders, and has authored several best-selling titles on entrepreneurship, including Key Person of Influence, Entrepreneur Revolution, Oversubscribed and 24 Assets. His straightforward, practical style has made his books popular reading for founders and business leaders worldwide.
Why You'll Love This Set
Whether you're building your personal brand or your company's data culture, this set gives you two proven, no-nonsense playbooks from a trusted business author — practical, motivating and ready to put into action straight away.
Please Note: Cover images shown are of the UK edition and ISBN as listed; the exact cover design may vary slightly by print run.
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