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Titles in This Set
Day Trading Attention: How to Actually Build Brand and Sales in the New Social Media World
Dare to Lead
Details
Condition: BRAND NEW
Format: Mixed Format (Hardback & Paperback)
ISBN: 9780063317598 (Day Trading Attention) / 9781785042140 (Dare to Lead)
Publisher: Harper Business (Day Trading Attention) / Ebury Publishing (Dare to Lead)
Age Range: Adult / General Non-Fiction
Overview
This two-book bundle pairs two talked-about modern business titles: Gary Vaynerchuk's Day Trading Attention and Brené Brown's Dare to Lead. One sharpens your social media marketing instincts for a fast-changing digital landscape, the other builds courageous leadership skills for guiding teams through uncertainty. Together they offer a rounded toolkit for anyone building a brand, a business, or a career, blending practical marketing tactics with research-backed leadership insight.
About the Books
In Day Trading Attention, Gary Vaynerchuk follows up his bestselling Jab, Jab, Jab, Right Hook with an urgent update for today's algorithm-driven platforms. He argues that the fastest-growing brands, businesses, and creators all share one skill: they know how to find and exploit "underpriced attention" before everyone else catches on. Drawing on decades of marketing experience, Vaynerchuk breaks down how the "TikTokification" of social media has changed what wins, and how to produce content and advertising that actually converts into sales.
Dare to Lead distils years of Brené Brown's research into a practical playbook for courageous leadership. Brown argues that leadership isn't about rank or authority, but the willingness to recognise potential in people and ideas and nurture it, even when that means leaning into discomfort. She shows how daring leaders stay curious rather than pretending to have all the answers, and share power rather than hoard it. It's become a go-to text for managers and founders building braver, more resilient teams.
Key Benefits
About the Authors
Gary Vaynerchuk is a serial entrepreneur, chairman of VaynerX, CEO of VaynerMedia, and a multiple-time New York Times bestselling author known for his sharp takes on marketing and social media trends. Brené Brown is a research professor at the University of Houston who has spent two decades studying courage, vulnerability, and shame, turning her findings into some of the most widely read leadership and personal development books of the past decade, including Daring Greatly and The Gifts of Imperfection.
Why You'll Love This Set
Whether you want to master modern marketing or become a braver, more effective leader, this set delivers two proven, practical guides from world-renowned authors, offering excellent value for anyone serious about levelling up their business skills.
Please Note: Books are dispatched with the UK ISBN / UK edition cover as shown in the images.
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