Smarter Faster Better: The Secrets of Being Productive by Charles Duhigg - Non Fiction - Paperback

Details
Condition: Brand New
Format: Paperback
ISBN: 9781847947437
Publisher: Random House Books

Overview
Smarter Faster Better is Charles Duhigg's razor-sharp exploration of what truly makes people, teams and organisations more productive. Following his global bestseller The Power of Habit, Duhigg turns his investigative eye toward the science of getting more done in less time. Blending neuroscience, psychology and behavioural economics with vivid real-world case studies, this paperback reveals eight core principles behind productivity — the same principles used by top CEOs, elite athletes, film studios and Silicon Valley innovators to outperform their peers.

About the Book
Why do some people and companies achieve so much more than others, even when working the same hours with the same resources? In Smarter Faster Better, Charles Duhigg sets out to answer this question by studying the habits, mindsets and decision-making frameworks of high performers across industries — from a Marine Corps officer navigating chaos on the battlefield, to a Disney animator racing to save a struggling film, to a group of Google engineers reverse-engineering the psychology of great teams. Duhigg distils these stories into eight practical principles covering motivation, goal-setting, focus, decision-making, innovation, teamwork and absorbing data effectively. Rather than offering vague productivity hacks or generic self-help platitudes, he grounds every idea in rigorous, peer-reviewed research, showing readers exactly how and why these techniques work in practice — and how they can be applied immediately to everyday life, whether in the office, the classroom, on a sports field or at home. He explores why some teams thrive under pressure while others collapse, how the best decision-makers think probabilistically rather than certainly, and why setting the right kind of goals can transform performance overnight. The result is a compelling, story-driven guide that demystifies productivity and makes it accessible to anyone wanting to work — and live — smarter, faster and better than before.

• Written by Pulitzer Prize-winning journalist Charles Duhigg
• Backed by real neuroscience, psychology and behavioural economics research
• Packed with compelling real-world case studies and stories
• Offers practical, actionable principles rather than vague advice
• Perfect follow-up to The Power of Habit
• Ideal gift for anyone wanting to boost focus, motivation and output

About the Author
Charles Duhigg is an American journalist and non-fiction author, born in 1974. A former reporter for The New York Times, he now writes for The New Yorker. He is the author of three acclaimed books: The Power of Habit, Smarter Faster Better, and Supercommunicators. In 2013, Duhigg won the Pulitzer Prize for Explanatory Reporting for a series of articles examining the business practices of Apple and other major technology companies.

Why You'll Love This Book
Smarter Faster Better turns cutting-edge science into practical, everyday strategies for getting more done. Engaging, story-driven and endlessly quotable, it's essential reading for anyone chasing better focus, motivation and results.

Please Note: Cover design and edition shown reflect the UK ISBN listed above.