The Founders by Jimmy Soni & Shoe Dog by Phil Knight - 2 Book Business Memoir Set - Non Fiction - Paperback

Titles in This Set
The Founders: Elon Musk, Peter Thiel and the Story of PayPal by Jimmy Soni
Shoe Dog: A Memoir by the Creator of Nike by Phil Knight

Details
Condition: Brand New
Format: Paperback
ISBN (The Founders, Atlantic Books UK edition): 9781786498311
ISBN (Shoe Dog, Simon & Schuster UK edition): 9781471177717
Publishers: Atlantic Books; Simon & Schuster UK
Age Range: Adult / Young Adult (16+)

Overview
This two-book paperback bundle brings together two acclaimed business narratives. The Founders traces the turbulent early days of PayPal and the entrepreneurs who reshaped Silicon Valley, while Shoe Dog is Phil Knight's candid account of building Nike from a scrappy side-hustle into a global sportswear empire. Together they offer a dual perspective on risk, resilience and reinvention, making this an ideal gift for entrepreneurs, business students and fans of underdog stories.

About the Books
The Founders, by award-winning author Jimmy Soni, is an exhaustively researched account of how a scrappy start-up called PayPal became one of the most influential companies of the internet age. Drawing on hundreds of interviews and thousands of pages of internal documents, Soni reconstructs the fierce competition, internal power struggles, rampant fraud and dot-com crash the company survived before reshaping digital payments forever. It is essential reading for anyone fascinated by Silicon Valley history, startup culture, or the personalities behind Tesla, SpaceX and LinkedIn, many of whom got their start at PayPal.

Shoe Dog is Phil Knight's own memoir of founding Nike, beginning in 1962 when he borrowed a small sum from his father to import running shoes from Japan and sold them from the back of his car. Knight charts the company's precarious early years, the loyal band of misfits who built it alongside him, and the sacrifices behind Nike's rise into a global icon. Written with humour and unusual candour, it has become one of the most beloved business memoirs ever published, praised for its honesty about failure as much as success.

• Two of the most acclaimed entrepreneurship books, together in one paperback set
• Real, meticulously researched stories rather than generic business theory
• Perfect gift for founders, MBA students, and fans of startup history
• Balances rigorous journalism (The Founders) with a first-person founder's voice (Shoe Dog)
• Compact paperback format, easy to gift or carry while travelling

About the Authors
Jimmy Soni is an award-winning author whose previous book, A Mind at Play, won the Neumann Prize for the best popular book on the history of mathematics. Phil Knight is the co-founder of Nike, having served as its chairman and CEO for decades, building the company from a one-man importer into one of the world's most recognised sportswear brands. Both authors bring rigorous detail to their subjects, Soni through investigative reporting and Knight through personal experience.

Why You'll Love This Set
Two gripping, true stories of ambition and grit, told from very different angles - the reporter's deep dive and the founder's own confession. Together they make an inspiring, thought-provoking gift or addition to any business bookshelf.

Please Note: Cover design may vary slightly from the image shown, and reflects the current UK paperback edition with the ISBN listed above.